Portfolio

Portfolio

Portfolio

Digital product, UX/UI, research, systems design and AI-assisted design across healthcare, certification, e-commerce and digital channels.

Digital product, UX/UI, research, systems design and AI-assisted design across healthcare, certification, e-commerce and digital channels.

Digital product, UX/UI, research, systems design and AI-assisted design across healthcare, certification, e-commerce and digital channels.

View Curriculum Vitae

Fundación Arturo López Pérez

Fundación Arturo López Pérez

Patient digital experience

Mar 2024 – Jun 2026

Focus: Healthcare digital products, patient web experience, legacy systems, research and information architecture.

Focus: Healthcare digital products, patient web experience, legacy systems, research and information architecture.

Responsibilities: UX/UI redesign of flows, interfaces and components; improvement of patient-facing digital experiences; collaboration with clinical, technology and business teams.

Responsibilities: UX/UI redesign of flows, interfaces and components; improvement of patient-facing digital experiences; collaboration with clinical, technology and business teams.

User research

Healthcare UX

AI-assisted exploration

Impact: Translated complex healthcare needs into clearer, more usable and patient-centered digital experiences.

Impact: Translated complex healthcare needs into clearer, more usable and patient-centered digital experiences.

Triple A

Sodimac product certification software

UI Designer

Sep 2023 – Dec 2023

Focus: Design system implementation, product certification software and data visualization.

Responsibilities: Applied the Apolo design system, designed screens in Figma, supported user interviews and collaborated with PO, developers and stakeholders.

Design systems

Figma

Data visualization

Impact: Improved visual consistency, communication standards and clarity in logistics-related workflows.

GUT.CL

Digital channels and e-commerce

E-commerce Manager

2021 – 2023

Focus: E-commerce, digital communication, content, SEO/SEM and brand presence.

Responsibilities: Managed e-commerce, social media and digital channels; implemented content, mailing and platform strategies using Shopify, HubSpot and WordPress.

E-commerce

SEO/SEM

Brand consistency

Impact: Strengthened online presence and communication consistency across digital channels.

Happ SpA

Healthcare app

UX/UI Designer

Jan 2023 – Jul 2023

Focus: Healthcare app prototyping, usability, workflows and interoperability.

Responsibilities: Designed interactive Figma prototypes, optimized flows with Whimsical, managed tasks in Trello and supported QA.

Prototyping

Usability

HL7/FHIR awareness

Impact: Improved usability and interface clarity for a digital healthcare experience.

Manycosas.com

Digital channels and e-commerce

Digital product / E-commerce

2020

Focus: E-commerce, digital communication, content, SEO/SEM and brand presence.

Responsibilities: Managed e-commerce, social media and digital channels; implemented content, mailing and platform strategies using WooCommerce, Mailchimp and WordPress.

E-commerce

SEO/SEM

Brand consistency

Impact: Conceptualized and implemented online presence and communication consistency across digital channels.

Triple A

Sodimac product certification software

UI Designer

Sep 2023 – Dec 2023

Focus: Design system implementation, product certification software and data visualization.

Responsibilities: Applied the Apolo design system, designed screens in Figma, supported user interviews and collaborated with PO, developers and stakeholders.

Design systems

Figma

Data visualization

Impact: Improved visual consistency, communication standards and clarity in logistics-related workflows.

Happ SpA

Healthcare app

UX/UI Designer

Jan 2023 – Jul 2023

Focus: Healthcare app prototyping, usability, workflows and interoperability.

Responsibilities: Designed interactive Figma prototypes, optimized flows with Whimsical, managed tasks in Trello and supported QA.

Prototyping

Usability

HL7/FHIR awareness

Impact: Improved usability and interface clarity for a digital healthcare experience.

GUT.CL

Digital channels and e-commerce

E-commerce Manager

2021 – 2023

Focus: E-commerce, digital communication, content, SEO/SEM and brand presence.

Responsibilities: Managed e-commerce, social media and digital channels; implemented content, mailing and platform strategies using Shopify, HubSpot and WordPress.

E-commerce

SEO/SEM

Brand consistency

Impact: Strengthened online presence and communication consistency across digital channels.

Manycosas.com

Digital channels and e-commerce

Digital product / E-commerce

2020

Focus: E-commerce, digital communication, content, SEO/SEM and brand presence.

Responsibilities: Managed e-commerce, social media and digital channels; implemented content, mailing and platform strategies using WooCommerce, Mailchimp and WordPress.

E-commerce

SEO/SEM

Brand consistency

Impact: Conceptualized and implemented online presence and communication consistency across digital channels.

Triple A

Sodimac product certification software

UI Designer

Sep 2023 – Dec 2023

Focus: Design system implementation, product certification software and data visualization.

Responsibilities: Applied the Apolo design system, designed screens in Figma, supported user interviews and collaborated with PO, developers and stakeholders.

Design systems

Figma

Data visualization

Impact: Improved visual consistency, communication standards and clarity in logistics-related workflows.

GUT.CL

Digital channels and e-commerce

E-commerce Manager

2021 – 2023

Focus: E-commerce, digital communication, content, SEO/SEM and brand presence.

Responsibilities: Managed e-commerce, social media and digital channels; implemented content, mailing and platform strategies using Shopify, HubSpot and WordPress.

E-commerce

SEO/SEM

Brand consistency

Impact: Strengthened online presence and communication consistency across digital channels.

Happ SpA

Healthcare app

UX/UI Designer

Jan 2023 – Jul 2023

Focus: Healthcare app prototyping, usability, workflows and interoperability.

Responsibilities: Designed interactive Figma prototypes, optimized flows with Whimsical, managed tasks in Trello and supported QA.

Prototyping

Usability

HL7/FHIR awareness

Impact: Improved usability and interface clarity for a digital healthcare experience.

Manycosas.com

Digital channels and e-commerce

Digital product / E-commerce

2020

Focus: E-commerce, digital communication, content, SEO/SEM and brand presence.

Responsibilities: Managed e-commerce, social media and digital channels; implemented content, mailing and platform strategies using WooCommerce, Mailchimp and WordPress.

E-commerce

SEO/SEM

Brand consistency

Impact: Conceptualized and implemented online presence and communication consistency across digital channels.